National Center for Craftsmanship featured in New Balance National Marketing Campaign

June 15, 2009 – New Balance, the only athletic company still manufacturing footwear in the United States, launched a national awareness campaign to celebrate its domestic manufacturing workforce. The campaign includes an online documentary that features the National Center for Crafstmanship and invites consumers to participate in a sweepstakes to win a free trip to the company’s manufacturing facility in Main. For every entry in the sweepstakes, New Balance will donate $1 to NCC, up to a total of $50,000.

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